TDX’ 2023 Recap: All Major Announcements
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TrailblazerDX 2023 was a huge success with grantd events, performances, and announcements. Every year this flagship event brings the Salesforce community together and this year was no exception. This year, Salesforce is all about becoming more powerful and the organization’s new rollouts reinforce the same. In this blog, we’ll give you a recap of all the major announcements of TrailblazerDX 2023.
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Einstein GPT
Einstein GPT is an AI-powered CRM, which generates automated content at a hyper-scale across various channels including marketing, sales, services, IT, and commerce. With the launch of Einstein GPT, Salesforce aims to revolutionize customer experience through generative AI.
This next-generation AI tool, integrated with the ChatGPT genius, will help Salesforce users draft emails, respond to customers’ requests, write codes, and generate marketing campaign ideas. Additionally, it will also enable the integration of ChatGPT into Slack, making communication more seamless.
Salesforce with its recent launches has been trying to leverage the maximum potential of AI. The efforts are only going to proliferate in the coming years. The CRM giant affirmed to invest $250 million in AI startups to foster the development of generative AI.
Trailhead Coach
Another major announcement at the event was the introduction of the Trailhead Coach. It is the open-source guided path to learning new skills and getting access to free certification exam vouchers and interviews with employers. It has everything that you need to flourish your Salesforce career.
It is available for Salesforce’s Workforce Partner Program, a global community of organizations teaching Salesforce skills. You can also access Trailhead Coach at Talent Coach as a part of Talent Alliance Career Cohort, which is a career development program for aspirants.
Integration User Licenses
At TDX’ 23, Salesforce announced the Salesforce Integration User license. Earlier,y each salesforce needed to have one assigned license, which offered them access to their required functionality within the org. The new Salesforce Integration licenses are specifically for system-to-system integrations. This means that users will only get API access and they will not have access to functionality or data.
Within Enterprise, Performance, and Unlimited editions, there will be five Salesforce integrations user licenses. Furthermore, there is one incorporated with each Developer Edition org. Once you use up all five licenses, each extra one will cost you $10, which is still a steal. will improve traceability and security since there will be one user per integration.
Flow Updates
Salesforce has also spread its wings and has become more versatile than ever. The organization announced that Flow now has over 900 out-of-the-box templates. You can streamline any business process through out-of-the-box automation templates without any code. From services, commerce, financial services, healthcare, and life sciences to communication and media, manufacturing, and the public sector, there are useful templates catering to diverse industries.
Also, say hello to the new mascot of Flow Builder and Flownatics- Flo, the Flying Squirrel!
Salesforce is going all out with its ’automate all’ approach and these announcements were testimony to that. The goal is to use the potential of AI to create robust technology that paves the way for grand innovations and transformations in the business world.