We’d like to know more about the fun side of the MVPs! And from what we heard, so do a lot of people in the community. Welcome to the Proust for Salesforce experts.


Amber Neill Boaz

Salesforce MVP


There is no way to know every corner of the platform or community so I’m always finding new stuff to learn about!

Q: How did your love for Salesforce start? Was it a conscious choice or did the whole universe just conspire and make it happen?

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I was running a call center for a startup and we needed a new CRM. We picked Salesforce and as a part of preparing for the migration, I attended the ADM 201 class. About 2 hours into the class I was in love!


Q: What is your current role?

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I am CRM Platform Owner for Rapid 7. We’re migrating onto the platform over while continuing to run the business. It’s a bit like doing open heart surgery on a runner while they’re running a marathon!


Q: What does being a Salesforce MVP mean to you?

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It is a great honor! Every time renewals comes around I am in awe of the fantastic people that the community considers best of the best. It’s humbling to be included in this group.


Q: If not a Salesforce expert, what would you have become?

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When I was a kid I wanted to build robots, teach, and be a ballerina. I figured I’d combine them to build robots that teach ballet. While I no longer dance (much), I do teach quite a bit. No robots though…which is sad.


Q: Which blogs / channels do you follow to get your Salesforce elixir?

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Every one that I can find! 🙂

I use Feedly to follow blogs and Twitter lists to follow people and organizations in the ecosystem.


Q: What’s next in line for you after the coveted MVP title?

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I don’t have any community goals per se. As things come up, I jump on them and make them happen as best I can.


Q: What does being a Trailblazer mean to you and how do you find inspiration amongst all the roles you have to play?

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Being a Trailblazer means always learning and helping those who are learning. There is no way to know every corner of the platform or community so I’m always finding new stuff to learn about!


Q: What has been your most memorable Dreamforce experience till date? What are you looking forward to the most this #DF17?

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Several years ago I got to be interviewed by Peter Coffee on the main stage just before the opening keynote. It was a VERY quick interview, but it was super fun to be in the spotlight!


Q: How did you get so involved with Non-Profits? What do you think is the best that you have done with nonprofits so far?

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I’ve always been a helper. Sometimes to my detriment. Nonprofits have a special place in my heart. There are several local nonprofits that I’ve worked with to implement Salesforce and streamline their processes. That’s incredibly rewarding!


Q: Other than Salesforce, what does your world look like?

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Family, volunteering, Lego building, and home improvement projects. I used to be a more consistent runner, but that has waned. I should get back into running!


Q: What’s something about you that you think would surprise others?

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I did 5 years of ballet lessons and 3 years of gymnastics lessons. I had to quit gymnastics because I got too tall!


Q: Anything we missed?

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Only a few short weeks until my 9th Dreamforce! Eeeeek! 🙂







Amber Neill Boaz is a 6* MVP and a regular speaker at Dreamforce. She is the CRM Platform Owner for Rapid 7 and Co-Founder & Co-Leader of RTP Women in Tech User Group.

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  Dazeworks Salesforce MVPs

Amber Neill Boaz

  • 6x MVP
  • Documentation Nerd
  • Process Automation Aficionado
  • Salesforce Saturdays Host
  • Salesforce Implementer and Administrator at Inter-Faith Food Shuttle
  • Consigliere at Central NC Salesforce User Groups
  • Founder & Co-Leader of Raleigh Force.com User Group
  • Co-Founder & Co-Leader of RTP Women in Tech User Group
  • Co-Founder & Co-Leader of RTP Salesforce Saturday
  • Speaker Wrangler & Tweeter at Southeast Dreamin'
  • 5x DF speaker

Salesforce Certifications