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Salesforce and Media: How They go Hand-in-Hand

Posted by Pooja Prakash J

Today’s consumer is connected and well-informed through social and mobile technologies. Success for media and communications companies in this age requires tapping into those  technologies and combining them with the power of cloud and analytics tools. With the rise of social and digital media, staying on top of the current trends is the name of the game in the media industry. Salesforce helps you engage immediately with your audience across social platforms, puts mobile communication apps in the hands of your sales reps, and gives you fast access to data and analytics. Here I have given examples of companies that

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