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Salesforce MVPs, Ninja series Blogs

Salesforce Lead Scoring

Posted by Vrinda J Menon

Lead scoring is a compelling model that enables sales and marketing departments identify which prospects are potentially most valuable to the company and its current sales funnel. A lead scoring system only works when it is perfectly set up and used on a regular basis. Otherwise, it runs the risk of being a waste of marketing and sales’ time and resources. Proper lead scoring will tell you when it’s time to reach out, ensuring a streamlined lead flow, efficient Salesforce lead management and increased sales effectiveness. In other words, lead scoring can keep you from wasting your time and money

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Salesforce MVPs, Ninja series Blogs

Shop anytime, anywhere with E-commerce

Posted by Vrinda J Menon

The world has gone mobile! By combining the adaptability of the cloud with a rich set of cutting edge capabilities, Commerce Cloud Digital gives you the power to deliver unique online shopping experiences that exceed customer expectations and crush sales targets, all in record time. Connect with the modern shopper anytime, anywhere! From discovery to delivery, Commerce Cloud Digital creates better experiences and transactions across web, mobile, social, and other digital channels. Benefits Deliver strategic, personalized shopping experiences at every touchpoint, on any device. Roll out continuous innovations without delays, dependencies, or disruptions. Launch new sites in weeks and new

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Salesforce MVPs, Ninja series Blogs

Batch Apex

Posted by Srivalli T

In this blog we will learn how to use Batch Apex. It is used to run large jobs (think thousands or millions of records) that would exceed normal processing limits. Each time you invoke a batch class, the job is placed on the Apex job queue and is executed as a discrete transaction. Definition: Batch Apex allows you to define a single job that can be broken up into manageable chunks,where every chunk can be processed separately. When will we go to Batch Apex: Let’s take an example – In your org, there are more than 10,000 records in Account

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Salesforce MVPs, Ninja series Blogs

Salesforce Financial Services Cloud

Posted by Vrinda J Menon

Financial Services Cloud is an integrated platform intended to drive stronger client relationships that last. Powered by Lightning, Financial Services Cloud makes it easy for advisors to deliver a concierge level of service with the personalized, proactive advice clients expect. With an enhanced set of productivity and engagement features, advisors can spend less time gathering client information and more time doing what they do best — providing holistic, goal-based advice that puts their clients at the center of everything they do. Financial Services Cloud provides an integrated platform that can be tailored to any financial services organisation’s high-touch relationship model.

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Salesforce MVPs, Ninja series Blogs

Email Marketing in Salesforce

Posted by Vrinda J Menon

Even with the rise of social media and other online platforms, email is still one of the most important ways to communicate online. Email marketing is a top priority for companies, so it’s important to know how to build a campaign from the very first step. Email is the establishment for building 1-to-1 client ventures. With Marketing Cloud, marketers can utilize CRM information to build campaigns from basic email marketing to refined 1-to-1 messages. We can use the email marketing software with hundreds of features such as drag-and-drop content tools to create engaging emails. With dynamic content blocks for personalisation,

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